Semrush Developers

Price: 10 API units per line info

This report provides live or historical data on a URL’s keyword rankings in both organic and paid search in a chosen regional database.

Request parameters

Name	Value/Type	Description
type*	url_rank	The report type.
key*	API_KEY	An identification key assigned to a user after subscribing to Semrush. The key is available on the Profile page.
url*	https://example.com/shop/gift-cards	A unique name of a website's URL you’d like to investigate.
database*	database	A regional database (one value from the list).
export_escape	1	If this parameter uses the value `"1"`, the report’s columns will be wrapped in double quotation marks (").
export_decode	1 or 0	If this parameter uses the value "0", the response will be sent as a URL-encoded string; if "1", the response will not be converted.
display_date	date in format "YYYYMM15"	A date on which a report will be shown. You can roll back to the past or choose an actual date.
export_columns	Dn, Or, Xn, Ot, Oc, Ad, At, Ac, FKn, FP… Dn, Or, Xn, Ot, Oc, Ad, At, Ac, FKn, FPn, Ipu, Ip0, Ip1, Ip2, Ip3, Itu, It0, It1, It2, It3, Icu, Ic0, Ic1, Ic2, Ic3, Sr, Srb, St, Stb, Sc, Srn, Srl	Required columns must be separated by commas; if this parameter is not specified, default columns will be sent. Columns

* Fields marked by an asterisk (*) are required

Endpoint

https://api.semrush.com/

Request example

https://api.semrush.com/?type=url_rank&key=YOUR_API_KEY&export_columns=Or,Ot,Oc,Ad,At,Ac&url=https%3A%2F%2Fwww.ebay.com%2Fsignin%2F&database=us

Response example

Organic Keywords;Organic Traffic;Organic Cost;Adwords Keywords;Adwords Traffic;Adwords Cost
507;394412;89819;1;15;2

Price: 10 API units per line info

This report provides live and historical data on a URL's keyword rankings in both organic and paid search in a chosen database.

Request parameters

Name	Value/Type	Description
type*	url_rank_history	The report type.
key*	API_KEY	An identification key assigned to a user after subscribing to Semrush. The key is available on the Profile page.
url*	https://example.com/shop/gift-cards	A unique name of a website's URL you’d like to investigate.
database*	database	A regional database (one value from the list).
display_limit	integer	The number of results returned to a request; if this parameter is not specified or equals to 0, the default value will be 10,000 lines. Please keep in mind that the max number of the returned results is 100,000. If you need more results, refer to display_offset.
display_offset	integer	This parameter allows you to skip a specified number of results before sending a report. Please keep in mind that if you use the option display_offset, display_limit, the value should be increased by value display_offset. Please keep in mind that if you need more than the first 100,000 results, add the value of display_offset to the value of display_limit.
export_escape	1	If this parameter uses the value `"1"`, the report’s columns will be wrapped in double quotation marks (").
Export_decode	1 or 0	If this parameter uses the value "0", the response will be sent as a URL-encoded string; if "1", the response will not be converted.
display_daily	1	This parameter allows you to get daily updates on position changes that occurred in the last 30 days or more. If the parameter is not specified, your report will show monthly results for the current month and for previous months.
export_columns	Or, Xn, Ot, Oc, Ad, At, Ac, Dt, FKn, FP… Or, Xn, Ot, Oc, Ad, At, Ac, Dt, FKn, FPn, Sr, Srb, St, Stb, Sc	Required columns must be separated by commas; if this parameter is not specified, default columns will be sent. Columns
display_sort	dt_asc, dt_desc	This parameter allows you to choose by which column you would like to sort your results—in either ascending or descending order. Sortings

* Fields marked by an asterisk (*) are required

Endpoint

https://api.semrush.com/

Request example

https://api.semrush.com/?type=url_rank_history&key=YOUR_API_KEY&display_limit=10&export_columns=Or,Ot,Oc,Ad,At,Ac,Dt&url=https%3A%2F%2Fwww.ebay.com%2Fsignin%2F&database=us

Response example

Organic Keywords;Organic Traffic;Organic Cost;Adwords Keywords;Adwords Traffic;Adwords Cost;Date
494;391514;101183;2;65;34;20230215
465;390692;112406;3;66;174;20230115
470;343142;639184;2;62;160;20221215
426;336945;617395;0;0;0;20221115
412;335270;47027;0;0;0;20221015
384;325031;56978;0;0;0;20220915
368;315269;46653;0;0;0;20220815
382;330839;59404;0;0;0;20220715

Price: 10 API units per line info

This report provides live or historical data on a URL’s keyword rankings in both organic and paid search in all regional databases.

Request parameters

Name	Value/Type	Description
type*	url_ranks	The report type.
key*	API_KEY	An identification key assigned to a user after subscribing to Semrush. The key is available on the Profile page.
url*	https://example.com/shop/gift-cards	A unique name of a website's URL you’d like to investigate.
database	database	A regional database; if this parameter is not specified, your request will be sent to all regional databases.
display_limit	integer	The number of results returned to a request; if this parameter is not specified or equals to 0, the default value will be 10,000 lines. Please keep in mind that the max number of the returned results is 100,000. If you need more results, refer to display_offset.
display_offset	integer	This parameter allows you to skip a specified number of results before sending a report. Please keep in mind that if you use the option display_offset, display_limit, the value should be increased by value display_offset. Please keep in mind that if you need more than the first 100,000 results, add the value of display_offset to the value of display_limit.
export_escape	1	If this parameter uses the value `"1"`, the report’s columns will be wrapped in double quotation marks (").
display_date	date in format "YYYYMM15"	A date on which a report will be shown. You can roll back to the past or choose an actual date.
export_columns	Db, Dt, Dn, Rk, Or, Ot, Oc, Ad, At, Ac,… Db, Dt, Dn, Rk, Or, Ot, Oc, Ad, At, Ac, Sh, Sv, FKn, FPn, Sr, Srb, St, Stb, Sc, Srn, Srl	Required columns must be separated by commas; if this parameter is not specified, default columns will be sent. Columns
display_sort	rk_asc, rk_desc, or_asc, or_desc, ot_as… rk_asc, rk_desc, or_asc, or_desc, ot_asc, ot_desc, oc_asc, oc_desc, ad_asc, ad_desc, at_asc, at_desc, ac_asc, ac_desc	This parameter allows you to choose by which column you would like to sort your results—in either ascending or descending order. Sortings

* Fields marked by an asterisk (*) are required

Endpoint

https://api.semrush.com/

Request example

https://api.semrush.com/?key=YOUR_API_KEY&type=url_ranks&export_columns=Db,Dn,Or,Ot,Oc,Ad,At,Ac,Sh,Sv&url=https%3A%2F%2Fwww.ebay.com%2Fsignin%2F&database=us

Response example

Database;Domain;Organic Keywords;Organic Traffic;Organic Cost;Adwords Keywords;Adwords Traffic;Adwords Cost;PLA keywords;PLA uniques
us;ebay.com;507;394412;89819;1;15;2;0;0

Price: 10 API units per line info

This report lists keywords that bring users to a URL via Google's top 100 organic search results.

Request parameters

Name	Value/Type	Description
type*	url_organic	The report type.
key*	API_KEY	An identification key assigned to a user after subscribing to SEMrush. The key is available on the Profile page.
url*	http://example.com/	The URL of a landing page you'd like to investigate.
database*	database	A regional database (one value from the list).
display_limit	integer	The number of results returned to a request; if this parameter is not specified or equals to 0, the default value will be 10,000 lines. Please keep in mind that the max number of the returned results is 100,000. If you need more results, refer to display_offset.
display_offset	integer	This parameter allows you to skip a specified number of results before sending a report. Please keep in mind that if you use the option display_offset, display_limit, the value should be increased by value display_offset. Please keep in mind that if you need more than the first 100,000 results, add the value of display_offset to the value of display_limit.
export_escape	1	If this parameter uses the value "1", the report’s columns will be wrapped in double quotation marks (").
export_decode	1 or 0	If this parameter uses the value "0", the response will be sent as a URL-encoded string; if "1", the response will not be converted.
display_date	date in format "YYYYMM15"	A date on which a report will be shown. You can roll back to the past or choose an actual date.
export_columns	Ph, Po, Pp, Nq, Cp, Co, Kd, Tr, Tg, Tc,… Ph, Po, Pp, Nq, Cp, Co, Kd, Tr, Tg, Tc, Nr, Td, Fp, Fk, Ts, In, Pt	Required columns must be separated by commas; if this parameter is not specified, default columns will be sent.
display_sort	po_asc, po_desc, tg_asc, tg_desc, tr_as… po_asc, po_desc, tg_asc, tg_desc, tr_asc, tr_desc, tc_asc, tc_desc, nq_asc, nq_desc	This parameter allows you to choose by which column you would like to sort your results—in either ascending or descending order.
display_filter	Ph, Po, Nq, Cp, Ur, Tg, Tr, Tc, Nr, Co,… Ph, Po, Nq, Cp, Ur, Tg, Tr, Tc, Nr, Co, Pp, Pd, Fp, Fk, In	Filters for columns.
display_positions_type	organic, all, serp_features	“organic” indicates keywords where a domain ranks only in the traditional positions on SERP and it's applied to the method by default. “all” indicates keywords where a domain ranks in the traditional positions and the keywords where a domain ranks in the SERP Features. “serp_features” indicates keywords where a domain ranks only in the SERP Features.

* Fields marked by an asterisk (*) are required

Endpoint

https://api.semrush.com/

Request example

https://api.semrush.com/?type=url_organic&key=YOUR_API_KEY&display_limit=10&export_columns=Ph,Po,Nq,Cp,Co,Tr,Tc,Nr,Td&url=http://tools.seobook.com/&database=us

Response example

Keyword;Position;Search Volume;CPC;Competition;Traffic (%);Traffic Cost;Number of Results;Trends
seo tools;4;8100;10.54;0.54;3.21;5976;226000000;0.67,0.82,0.82,1.00,0.82,0.82,0.67,0.67,0.67,0.67,0.82,0.82
free seo tools;6;1600;7.18;0.60;0.45;574;209000000;0.68,0.84,1.00,1.00,1.00,0.84,0.84,1.00,1.00,0.84,1.00,0.84
seo book keyword suggestion tool free download;1;70;0.00;0.14;0.31;0;775000;0.29,1.00,0.00,0.43,0.00,0.00,0.14,0.00,0.14,0.00,0.00,0.43
seo tools search engine software;2;210;0.00;0.02;0.15;0;37600000;0.54,1.00,1.00,0.81,0.65,0.81,1.00,0.81,0.81,0.81,0.54,0.35
tools seobook;1;30;16.96;0.29;0.13;407;162000;0.27,0.08,0.04,0.04,0.04,0.04,0.04,0.04,0.54,1.00,1.00,0.04
seo tools software;7;480;5.66;0.11;0.10;108;152000000;0.54,0.81,0.81,0.81,0.81,1.00,1.00,1.00,0.66,0.81,1.00,0.54
free seo;7;480;4.09;0.54;0.10;78;727000000;0.81,1.00,0.81,1.00,1.00,0.66,0.81,0.81,0.81,0.81,1.00,1.00
search engine optimization tools;4;260;9.58;0.45;0.10;174;80600000;1.00,0.81,0.66,0.81,0.66,0.66,0.81,0.81,0.81,0.66,1.00,1.00
seo optimization tools;4;210;8.21;0.33;0.07;120;56300000;0.81,1.00,0.81,0.81,0.81,0.81,0.65,0.81,0.65,0.65,0.81,1.00
seo optimization software;6;210;21.58;0.13;0.05;226;59100000;0.54,0.81,0.54,0.54,0.81,0.81,0.81,0.54,0.65,0.81,1.00,1.00

Price: 20 API units per line info

This report lists keywords that bring users to a URL via Google's paid search results.

Request parameters

Name	Value/Type	Description
type*	url_adwords	The report type.
key*	API_KEY	An identification key assigned to a user after subscribing to SEMrush. The key is available on the Profile page.
url*	http://example.com/	The URL of a landing page you'd like to investigate.
database*	database	A regional database (one value from the list).
display_limit	integer	The number of results returned to a request; if this parameter is not specified or equals to 0, the default value will be 10,000 lines. Please keep in mind that the max number of the returned results is 100,000. If you need more results, refer to display_offset.
display_offset	integer	This parameter allows you to skip a specified number of results before sending a report. Please keep in mind that if you use the option display_offset, display_limit, the value should be increased by value display_offset. Please keep in mind that if you need more than the first 100,000 results, add the value of display_offset to the value of display_limit.
export_escape	1	If this parameter uses the value "1", the report’s columns will be wrapped in double quotation marks (").
export_decode	1 or 0	If this parameter uses the value "0", the response will be sent as a URL-encoded string; if "1", the response will not be converted.
display_date	date in format "YYYYMM15"	A date on which a report will be shown. You can roll back to the past or choose an actual date.
export_columns	Ph, Po, Nq, Cp, Co, Tg, Tr, Tc, Nr, Td,… Ph, Po, Nq, Cp, Co, Tg, Tr, Tc, Nr, Td, Tt, Ds, Ts	Required columns must be separated by commas; if this parameter is not specified, default columns will be sent.
display_sort	po_asc, po_desc, tg_asc, tg_desc, tr_as… po_asc, po_desc, tg_asc, tg_desc, tr_asc, tr_desc, tc_asc, tc_desc, nq_asc, nq_desc	This parameter allows you to choose by which column you would like to sort your results—in either ascending or descending order.
display_filter	Ph, Po, Nq, Cp, Ur, Tg, Tr, Tc, Nr, Co,… Ph, Po, Nq, Cp, Ur, Tg, Tr, Tc, Nr, Co, Pp, Pd	Filters for columns.

* Fields marked by an asterisk (*) are required

Endpoint

https://api.semrush.com/

Request example

https://api.semrush.com/?type=url_adwords&key=YOUR_API_KEY_limit=5&export_columns=Ph,Po,Nq,Cp,Co,Tr,Tc,Nr,Td,Tt,Ds&url=http://www.amazon.com/&database=us

Response example

Keyword;Position;Search Volume;CPC;Competition;Traffic (%);Traffic Cost;Number of Results;Trends;Title;Description
amazon;1;83100000;0.02;0.16;0.68;78114;81;1.00,0.67,0.67,0.67,0.67,0.67,0.67,0.81,0.67,0.67,0.67,0.81;Amazon.com Official Site | Huge Selection & Great Prices;Free Two-Day Shipping with Prime. Read Ratings & Reviews. Try Prime for Free. Explore Amazon Devices. Shop Best Sellers & Deals. Save with Our Low Prices. Shop Our Huge Selection. Fast Shipping.
amazon;1;83100000;0.02;0.16;0.68;78114;75;1.00,0.67,0.67,0.67,0.67,0.67,0.67,0.81,0.67,0.67,0.67,0.81;Amazon.com Official Site | Huge Selection & Great Prices;Free Two-Day Shipping with Prime. Shop Our Huge Selection. Try Prime for Free.
amazon;1;83100000;0.02;0.16;0.68;78114;2680000000;1.00,0.67,0.67,0.67,0.67,0.67,0.67,0.81,0.67,0.67,0.67,0.81;Amazon.com | Amazon® Official Site | Huge Selection & Great Prices;Free Two-Day Shipping with Prime. Explore Amazon Devices. Shop Our Huge Selection. Read Ratings & Reviews. Try Prime for Free. Fast Shipping. Save with Our Low Prices.
amazon;1;83100000;0.02;0.16;0.68;78114;84;1.00,0.67,0.67,0.67,0.67,0.67,0.67,0.81,0.67,0.67,0.67,0.81;Amazon® Official Site | Huge Selection & Great Prices;Free Two-Day Shipping with Prime. Shop Our Huge Selection. Fast Shipping. Read Ratings & Reviews. Shop Best Sellers & Deals. Stream Videos Instantly. Save with Our Low Prices.
amazon;1;83100000;0.02;0.16;0.68;78114;76;1.00,0.67,0.67,0.67,0.67,0.67,0.67,0.81,0.67,0.67,0.67,0.81;Amazon.com Official Site | Free 2-Day Shipping with Prime;Earth's biggest selection of books, electronics, apparel & more at low prices.

URL reports

URL Overview (One database)

Request parameters

URL Overview (History)

Request parameters

URL Overview (All databases)

Request parameters

URL organic search keywords

Request parameters

URL paid search keywords

Request parameters