Resources
Jump to Industry categoriesIndustry categories
To obtain a list of all domains within specific industry categories from the Industry Categories report, select the relevant category values from the list and specify them in the request parameters:
Value
Market Overview business category
accounting_and_auditingadultadvertising_and_marketingaerospace_and_defenseagricultureairlinesapparel_and_fashionarchitectureautomotivebankingbeauty_and_cosmeticsbiotechceramics_and_potterychemicalscivil_engineeringcomics_and_animationcomputer_and_video_gamescomputer_hardwarecomputer_software_and_developmentcomputers_and_electronicsconstruction_and_maintenanceconsultingconsumer_electronicscraftscustomer_servicesdesigndistance_learningecology_and_environmenteducationentertainmentequipment_and_suppliesevents_servicesfacilities_servicesfarms_and_ranchesfinancefisheryfood_and_beveragesforeign_languagefurnituregamblinggovernmentgraphic_designhealthcarehospitalityhuman_resourcesimport_and_exportinformation_technologyinsuranceinvestmentjewelry_and_luxury_productslegallibrariesmachinerymail_and_package_deliverymanufacturingmaritimemarket_researchmass_mediamedical_devices_and_equipmentmental_healthmetals_and_miningmilitarymuseumsmusicnanotechnologynewspapersnonprofit_organizationsoil_and_gasonline_servicesoutsourcingpackaging_and_containersperforming_artspharmaceuticalsphotographyplastics_and_polymerspolitical_organizationsprintingpublic_policypublic_relationspublic_safetypublic_utilitypublishingreal_estaterecreational_facilitiesrecruitment_and_staffingreferencereligion_and_beliefrenewable_energyrestaurantsretailsciencesecurity_products_and_servicessocial_and_charitable_organizationssporting_goodssportstelecomtextiles_and_nonwovenstobaccotraining_and_certificationtransportation_and_logisticstravel_and_tourismtv_and_moviesventure_capitalveterinaryvisual_artwarehousingwellnesswholesalers_and_liquidatorswine_and_spiritswriting_and_editing_servicesJump to ColumnsColumns
Each Trends API method supports a set of output columns that determine the data returned in the CSV response.
You can customize your request using the export_columns parameter to include only the fields relevant to your analysis.
The following table indicates:
- Parameter (the
export_columnsparameter value same as the column name in the CSV report) - Description of what each column represents
- Possible values to help interpret the results (if applicable)
- API methods where the columns are used
Parameter
Description
API methods
accuracy1, 2, 3, where 3 indicates high accuracy.ai_assistantsai_searchbounce_ratecategorieschanneldirect, referral, search, social, mail, display_ad, ai_assistants, ai_search.conversioncountrydesktop_sharedevice_typedirectdisplay_addisplay_datehitsis_adulttrue, false.is_forecastedtrue, false.mailmobile_pages_per_visitmobile_sharemobile_visitsoccupation_leaveofabsencepages_per_visitprev_trafficranksearch_organicsearch_paidsimilarity_scoresize1-10+, where 1 is a 1-person household and 10+ is households with 10 or more people.social_organicsocial_paidtargettime_on_sitetraffic_shareunknown_channelusersusers_capturedusers_scoreusers_shareJump to Geo type codesGeo type codes
In the Geo Distribution report, the geo_type parameter determines how geographical data is segmented. If the value of geo_type is set to either continent or subcontinent, the geo column will be populated with the corresponding region codes:
Geo name
Geo type
Code
SouthAmerica005WesternAfrica011CentralAmerica013EasternAfrica014NorthernAfrica015MiddleAfrica017SouthernAfrica018NorthernAmerica021Caribbean029EasternAsia030SouthernAsia034SouthEasternAsia035SouthernEurope039AustraliaAndNewZealand053Melanesia054Micronesia057Polynesia061CentralAsia143WesternAsia145EasternEurope151NorthernEurope154WesternEurope155Africa002SubSaharanAfrica202LatinAmericaAndTheCaribbean419Americas019Asia142Europe150Oceania009Jump to ErrorsErrors
If you send a wrong request, you will receive a 400 HTTP code. You will also get an error message that explains the problem and how to fix it.
For a list of possible error messages, refer to Error messages.
Last updated: July 20, 2026